Following the results of November, sales of iPhone X in Russia, according to various sources, amounted to 65 to 69 thousand copies. This is reported by Vedomosti with reference to sources in retail. Approximately the same number (about 70,000 units) was accounted for by the combined sales of the iPhone 8 and 8 Plus. The greater success of the eighth-generation smartphones, I am sure of the interlocutor of the publication in the industry, is connected with limited supplies of "tens."
Despite the fact that sales of the iPhone 8 and 8 Plus were lower than last year showed the iPhone 7 and 7 Plus, representatives of domestic retailers prefer not to separate them from the iPhone X. Two Apple flagships appeared on the market with a difference of just a month , and buyers can choose, I'm sure Sergey Sukhorukov, director of the mobile equipment department M.Video.
Denis Kuskov, CEO of Telecom Daily, agrees with him. As he said, in the majority the domestic consumers are not inclined to spontaneous purchase of expensive smart phone, making the choice in advance. "Someone more like the conservative iPhone 8, someone – an innovative X," he says. – To release two flagships almost simultaneously to please as much as possible the fans of the brand is a logical step for Apple. "
Arguing about the success of Apple's flagship smartphones, Vedomosti is sure, one can not help recalling the Galaxy S8 / S8 +. Both smartphones in the first month of sales (in May 2017) were sold in an amount of 56 thousand pieces. This is about 2.5 times less than the new iPhone, and is about as many times as the last year's Galaxy S7. Obviously, consumers appreciated the changes in device design, but they could not beat the competitor's record.